OTD relates to the time taken for a customers order to be delivered to their address once shipped in comparison to the delivery estimate shown to them when they place their order. The delivery algorithm uses the last 30 days of delivery data from your location to the customers approximate location to estimate a date of delivery.
The target is to have 95% of orders delivered to customers in line with the delivery algorithm estimate.
To ensure the delivery estimate is met, we suggest that you:
- Ship using a trusted Express delivery service
- Engage with your carrier account manager on a regular basis to understand what could have caused any delays and investigate late orders. A list of orders can be provided to you at your request.
- Ensure carriers collect all orders ready to be shipped daily